Cosmin Horvath

Front-end alchemist who combines humanist knowleadge with IT skills to design reactive and surprising experiences.

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Why to optimize images? Converting email readers into customers it largely depends on developing a positive 'customer impression', and this is where your newsletter performance come into play. Quality images and ultra-fast loading speed gives customers a positive psychological impression encouraging sales and their loyalty. This way the ‘user experience’ in terms of email performance and responsiveness …