{"id":4206,"date":"2020-02-21T18:07:59","date_gmt":"2020-02-21T16:07:59","guid":{"rendered":"https:\/\/blog.bancomail.com\/?p=4206"},"modified":"2025-06-20T10:57:32","modified_gmt":"2025-06-20T10:57:32","slug":"lemail-marketing-pour-votre-hotel-essayez-le-ca-marche","status":"publish","type":"post","link":"https:\/\/www.bancomail.com\/blog\/fr\/lemail-marketing-pour-votre-hotel-essayez-le-ca-marche\/","title":{"rendered":"L\u2019Email Marketing pour votre h\u00f4tel ? Essayez-le, \u00e7a marche."},"content":{"rendered":"<p>[nosummary]<\/p>\n\n\n\n<p>Tous les h\u00f4tels savent que l&#8217;une des meilleures strat\u00e9gies pour vendre leurs chambres est la communication directe avec les clients potentiels.  Parmi les outils possibles, l\u2019emailing est sans aucun doute le plus rapide, efficace et \u00e9conomique.<\/p>\n\n\n\n<p>Id\u00e9al pour communiquer avec vos h\u00f4tes et clients, mais aussi et surtout pour d\u00e9velopper de nouvelles et fructueuses relations B2B avec les agences de voyages, les professionnels, les organisateurs d&#8217;\u00e9v\u00e9nements, les op\u00e9rateurs et organismes de promotion touristique, les soci\u00e9t\u00e9s et voyageurs d&#8217;affaires, les restaurants et les soci\u00e9t\u00e9s de location de voitures, et cela afin de :<\/p>\n\n\n\n<ul class=\"wp-block-list\"><li>Diffuser vos offres et forfaits vacances<\/li><li>Influencer les tendances du secteur en fonction de vos offres, en invitant de potentiels &nbsp;clients et entreprises <\/li><li>Acqu\u00e9rir de nouveaux contacts en envoyant p\u00e9riodiquement vos communications, en fonction des r\u00e9sultats obtenus<\/li><\/ul>\n\n\n\n\n\n<p>Avec une bonne campagne DEM (Direct Email Marketing), vous pouvez contacter en peu de temps un grand nombre de personnes et les informer sur votre entreprise, les derni\u00e8res nouvelles, les promotions et les \u00e9v\u00e8nements en cours, ou les inciter \u00e0 visiter le site internet  de votre h\u00f4tel et r\u00e9server un s\u00e9jour. L\u2019email marketing, pr\u00e9sente \u00e9galement d\u2019autres avantages, tout comme :<br><\/p>\n\n\n\n<ul class=\"wp-block-list\"><li><strong>Tarifs tr\u00e8s bas<\/strong> : par rapport aux outils de marketing traditionnels, l&#8217;envoi d&#8217;une grande quantit\u00e9 d\u2019email n\u00e9cessite un investissement tr\u00e8s faible.<\/li><li><strong>Rapidit\u00e9 <\/strong>: un e-mail  arrive en temps r\u00e9el et vous pouvez envoyer des millions d\u2019emails en quelques heures seulement.<\/li><li><strong>Mesurabilit\u00e9 des r\u00e9sultats<\/strong> : une campagne d\u2019email marketing vous permet de conna\u00eetre le retour l&#8217;investissement (ROI) et d&#8217;autres donn\u00e9es telles que les taux d&#8217;ouverture et les clics, tr\u00e8s utiles pour \u00e9tablir le succ\u00e8s d&#8217;une campagne d\u2019Email marketing <\/li><li><strong>Communication directe<\/strong> : l\u2019envoi de DEM permet d\u2019envoyer un message \u00e0 une cible sp\u00e9cifique, segment\u00e9e par activit\u00e9, zone g\u00e9ographique, dimensions de l&#8217;entreprise ou d&#8217;autres caract\u00e9ristiques.<\/li><\/ul>\n\n\n\n<div id=\"ez-toc-container\" class=\"ez-toc-v2_0_76 counter-hierarchy ez-toc-counter ez-toc-grey ez-toc-container-direction\">\n<div class=\"ez-toc-title-container\">\n<p class=\"ez-toc-title\" style=\"cursor:inherit\"><\/p>\n<span class=\"ez-toc-title-toggle\"><\/span><\/div>\n<nav><ul class='ez-toc-list ez-toc-list-level-1 ' ><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-1\" href=\"https:\/\/www.bancomail.com\/blog\/fr\/lemail-marketing-pour-votre-hotel-essayez-le-ca-marche\/#Bancomail_contacts_profile_et_de_qualite\" >Bancomail, contacts profil\u00e9 et de qualit\u00e9<\/a><ul class='ez-toc-list-level-3' ><li class='ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-2\" href=\"https:\/\/www.bancomail.com\/blog\/fr\/lemail-marketing-pour-votre-hotel-essayez-le-ca-marche\/#Bancomail_en_chiffre\" >Bancomail en chiffre<\/a><ul class='ez-toc-list-level-4' ><li class='ez-toc-heading-level-4'><a class=\"ez-toc-link ez-toc-heading-3\" href=\"https:\/\/www.bancomail.com\/blog\/fr\/lemail-marketing-pour-votre-hotel-essayez-le-ca-marche\/#Base_de_donnees_pour_le_secteur_du_tourisme_en_Europe\" >Base de donn\u00e9es pour le secteur du tourisme en Europe<\/a><\/li><\/ul><\/li><\/ul><\/li><\/ul><\/nav><\/div>\n<h2 class=\"wp-block-heading\" id=\"0--bancomail-contactos-perfilados-y-de-calidad--\"><span class=\"ez-toc-section\" id=\"Bancomail_contacts_profile_et_de_qualite\"><\/span>Bancomail, contacts profil\u00e9 et de qualit\u00e9<span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<p>L\u2019 email marketing est donc un moyen par lequel vous pouvez trouver de nombreux nouveaux clients, mais \u00e0 une condition : celle de vous adresser \u00e0 un fournisseur professionnel qui vous fournira des garanties absolues, tel que Bancomail, l\u2019une des plus grande base de donn\u00e9es pour l\u2019email marketing B2B, avec plus de 8 000 000 d\u2019entreprises et professionnels partout dans le monde, adresse email toujours incluse.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Bancomail_en_chiffre\"><\/span>Bancomail en chiffre<span class=\"ez-toc-section-end\"><\/span><\/h3>\n\n\n\n\n\n<p>En outre, et seulement si nous parlons de la France, Bancomail d\u00e9tient dans le secteur touristique plus de 86 000 fichiers comprenant des agences de voyages, offices du tourisme, professions lib\u00e9rales, Tour-op\u00e9rateurs et entreprises organisant des conf\u00e9rences, conventions ou s\u00e9minaires.<\/p>\n\n\n\n<h4 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Base_de_donnees_pour_le_secteur_du_tourisme_en_Europe\"><\/span>Base de donn\u00e9es pour le secteur du tourisme en Europe<span class=\"ez-toc-section-end\"><\/span><\/h4>\n\n\n\n<p>[table id=6 \/]<\/p>\n\n\n\n<div class=\"wp-block-button aligncenter is-style-squared\"><a class=\"wp-block-button__link has-text-color has-very-light-gray-color has-background has-vivid-cyan-blue-background-color\" href=\"https:\/\/www.bancomail.com\/fr\/demandez-une-quotation\">Demandez un devis personnalis\u00e9 &#8211; C&#8217;est gratuit !<\/a><\/div>\n\n\n\n<p>Parce que depuis toujours la mission de Bancomail est d\u2019aider les entreprises &#8211; petites, moyennes et grandes entreprises jusqu\u2019au secteur public &#8211; \u00e0 atteindre ses clients en fournissant des listes avec des normes de qualit\u00e9 \u00e9lev\u00e9es. <\/p>\n\n\n\n<p><strong>Respect des normes de confidentialit\u00e9, pr\u00e9cision et professionnalisme. <\/strong>Non seulement toutes les donn\u00e9es fournies par Bancomail sont collect\u00e9es, trait\u00e9es et g\u00e9r\u00e9es conform\u00e9ment au r\u00e8glement g\u00e9n\u00e9ral et \u00e0 la l\u00e9gislation nationale sur la protection des donn\u00e9es, mais elles passent aussi \u00e0 travers 21 processus diff\u00e9rents de profilage, normalisation et standardisation.<\/p>\n\n\n\n\n","protected":false},"excerpt":{"rendered":"<p>Tous les h\u00f4tels savent que l&#8217;une des meilleures strat\u00e9gies pour vendre leurs chambres est la communication directe avec les clients potentiels. Parmi les outils possibles, l\u2019emailing est sans aucun doute le plus rapide, efficace et \u00e9conomique. Id\u00e9al pour communiquer avec vos h\u00f4tes et clients, mais aussi et surtout pour d\u00e9velopper de nouvelles et fructueuses relations&#8230;<\/p>\n","protected":false},"author":3,"featured_media":4203,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[4668],"tags":[7661,7721,7717,7720,7719,7725],"post_template":[],"top_category":[],"class_list":["post-4206","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-comment-faire-de-lemail-marketing","tag-campagnes-email","tag-communication-directe","tag-marketing-hotelier","tag-promotion-touristique","tag-relations-b2b","tag-suivi-du-roi"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v25.4 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>L\u2019Email Marketing pour votre h\u00f4tel ? Essayez-le, \u00e7a marche. - Bancomail Blog<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.bancomail.com\/blog\/fr\/lemail-marketing-pour-votre-hotel-essayez-le-ca-marche\/\" \/>\n<meta property=\"og:locale\" content=\"it_IT\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"L\u2019Email Marketing pour votre h\u00f4tel ? Essayez-le, \u00e7a marche. - Bancomail Blog\" \/>\n<meta property=\"og:description\" content=\"Tous les h\u00f4tels savent que l&#8217;une des meilleures strat\u00e9gies pour vendre leurs chambres est la communication directe avec les clients potentiels. Parmi les outils possibles, l\u2019emailing est sans aucun doute le plus rapide, efficace et \u00e9conomique. Id\u00e9al pour communiquer avec vos h\u00f4tes et clients, mais aussi et surtout pour d\u00e9velopper de nouvelles et fructueuses relations...\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.bancomail.com\/blog\/fr\/lemail-marketing-pour-votre-hotel-essayez-le-ca-marche\/\" \/>\n<meta property=\"og:site_name\" content=\"Bancomail Blog\" \/>\n<meta property=\"article:published_time\" content=\"2020-02-21T16:07:59+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2025-06-20T10:57:32+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/www.bancomail.com\/blog\/wp-content\/uploads\/2020\/02\/hospitality-email-marketing-bancomail.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"930\" \/>\n\t<meta property=\"og:image:height\" content=\"620\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"Francesca Grillo\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Francesca Grillo\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"3 minuti\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\/\/www.bancomail.com\/blog\/fr\/lemail-marketing-pour-votre-hotel-essayez-le-ca-marche\/#article\",\"isPartOf\":{\"@id\":\"https:\/\/www.bancomail.com\/blog\/fr\/lemail-marketing-pour-votre-hotel-essayez-le-ca-marche\/\"},\"author\":{\"name\":\"Francesca Grillo\",\"@id\":\"https:\/\/www.bancomail.com\/blog\/#\/schema\/person\/5c93f5e78feab639335c023002bd0ce3\"},\"headline\":\"L\u2019Email Marketing pour votre h\u00f4tel ? Essayez-le, \u00e7a marche.\",\"datePublished\":\"2020-02-21T16:07:59+00:00\",\"dateModified\":\"2025-06-20T10:57:32+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\/\/www.bancomail.com\/blog\/fr\/lemail-marketing-pour-votre-hotel-essayez-le-ca-marche\/\"},\"wordCount\":573,\"commentCount\":0,\"publisher\":{\"@id\":\"https:\/\/www.bancomail.com\/blog\/#organization\"},\"image\":{\"@id\":\"https:\/\/www.bancomail.com\/blog\/fr\/lemail-marketing-pour-votre-hotel-essayez-le-ca-marche\/#primaryimage\"},\"thumbnailUrl\":\"https:\/\/www.bancomail.com\/blog\/wp-content\/uploads\/2020\/02\/hospitality-email-marketing-bancomail.jpg\",\"keywords\":[\"Campagnes Email\",\"Communication Directe\",\"Marketing H\u00f4telier\",\"Promotion Touristique\",\"Relations B2B\",\"Suivi du ROI\"],\"articleSection\":[\"Comment faire de l'Email Marketing\"],\"inLanguage\":\"it-IT\",\"potentialAction\":[{\"@type\":\"CommentAction\",\"name\":\"Comment\",\"target\":[\"https:\/\/www.bancomail.com\/blog\/fr\/lemail-marketing-pour-votre-hotel-essayez-le-ca-marche\/#respond\"]}]},{\"@type\":\"WebPage\",\"@id\":\"https:\/\/www.bancomail.com\/blog\/fr\/lemail-marketing-pour-votre-hotel-essayez-le-ca-marche\/\",\"url\":\"https:\/\/www.bancomail.com\/blog\/fr\/lemail-marketing-pour-votre-hotel-essayez-le-ca-marche\/\",\"name\":\"L\u2019Email Marketing pour votre h\u00f4tel ? Essayez-le, \u00e7a marche. - Bancomail Blog\",\"isPartOf\":{\"@id\":\"https:\/\/www.bancomail.com\/blog\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\/\/www.bancomail.com\/blog\/fr\/lemail-marketing-pour-votre-hotel-essayez-le-ca-marche\/#primaryimage\"},\"image\":{\"@id\":\"https:\/\/www.bancomail.com\/blog\/fr\/lemail-marketing-pour-votre-hotel-essayez-le-ca-marche\/#primaryimage\"},\"thumbnailUrl\":\"https:\/\/www.bancomail.com\/blog\/wp-content\/uploads\/2020\/02\/hospitality-email-marketing-bancomail.jpg\",\"datePublished\":\"2020-02-21T16:07:59+00:00\",\"dateModified\":\"2025-06-20T10:57:32+00:00\",\"breadcrumb\":{\"@id\":\"https:\/\/www.bancomail.com\/blog\/fr\/lemail-marketing-pour-votre-hotel-essayez-le-ca-marche\/#breadcrumb\"},\"inLanguage\":\"it-IT\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\/\/www.bancomail.com\/blog\/fr\/lemail-marketing-pour-votre-hotel-essayez-le-ca-marche\/\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"it-IT\",\"@id\":\"https:\/\/www.bancomail.com\/blog\/fr\/lemail-marketing-pour-votre-hotel-essayez-le-ca-marche\/#primaryimage\",\"url\":\"https:\/\/www.bancomail.com\/blog\/wp-content\/uploads\/2020\/02\/hospitality-email-marketing-bancomail.jpg\",\"contentUrl\":\"https:\/\/www.bancomail.com\/blog\/wp-content\/uploads\/2020\/02\/hospitality-email-marketing-bancomail.jpg\",\"width\":930,\"height\":620},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\/\/www.bancomail.com\/blog\/fr\/lemail-marketing-pour-votre-hotel-essayez-le-ca-marche\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\/\/www.bancomail.com\/blog\/en\/homepage-en\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"L\u2019Email Marketing pour votre h\u00f4tel ? Essayez-le, \u00e7a marche.\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\/\/www.bancomail.com\/blog\/#website\",\"url\":\"https:\/\/www.bancomail.com\/blog\/\",\"name\":\"Bancomail Blog\",\"description\":\"\",\"publisher\":{\"@id\":\"https:\/\/www.bancomail.com\/blog\/#organization\"},\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\/\/www.bancomail.com\/blog\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"it-IT\"},{\"@type\":\"Organization\",\"@id\":\"https:\/\/www.bancomail.com\/blog\/#organization\",\"name\":\"Bancomail Blog\",\"url\":\"https:\/\/www.bancomail.com\/blog\/\",\"logo\":{\"@type\":\"ImageObject\",\"inLanguage\":\"it-IT\",\"@id\":\"https:\/\/www.bancomail.com\/blog\/#\/schema\/logo\/image\/\",\"url\":\"https:\/\/www.bancomail.com\/blog\/wp-content\/uploads\/2025\/06\/bancomail-logo-q400.png\",\"contentUrl\":\"https:\/\/www.bancomail.com\/blog\/wp-content\/uploads\/2025\/06\/bancomail-logo-q400.png\",\"width\":400,\"height\":400,\"caption\":\"Bancomail Blog\"},\"image\":{\"@id\":\"https:\/\/www.bancomail.com\/blog\/#\/schema\/logo\/image\/\"},\"sameAs\":[\"https:\/\/www.linkedin.com\/company\/bancomail\/?viewAsMember=true\"]},{\"@type\":\"Person\",\"@id\":\"https:\/\/www.bancomail.com\/blog\/#\/schema\/person\/5c93f5e78feab639335c023002bd0ce3\",\"name\":\"Francesca Grillo\",\"image\":{\"@type\":\"ImageObject\",\"inLanguage\":\"it-IT\",\"@id\":\"https:\/\/www.bancomail.com\/blog\/#\/schema\/person\/image\/\",\"url\":\"https:\/\/www.bancomail.com\/blog\/wp-content\/uploads\/2025\/06\/FrancescaGrillo-150x150.png\",\"contentUrl\":\"https:\/\/www.bancomail.com\/blog\/wp-content\/uploads\/2025\/06\/FrancescaGrillo-150x150.png\",\"caption\":\"Francesca Grillo\"},\"description\":\"With a hybrid background in visual design, marketing, and product management, Francesca works at Bancomail as Project Manager and Product Owner, leading digital development and lead generation strategies. For over 15 years, she has operated in both B2B and B2C contexts, focusing on email marketing, process optimization, and customer experience. She is part of Bancomail\u2019s internal B2B Marketing Board and actively contributes to the growth of the company\u2019s ecosystem, with a sharp focus on data value and communication quality. Passionate about writing and nonprofit digital projects, she believes in blending technical vision with narrative sensitivity.\",\"sameAs\":[\"http:\/\/www.bancomail.it\",\"http:\/\/it.linkedin.com\/in\/francescagrillo\/\"],\"url\":\"https:\/\/www.bancomail.com\/blog\/author\/francesca\/\"}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"L\u2019Email Marketing pour votre h\u00f4tel ? Essayez-le, \u00e7a marche. - Bancomail Blog","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/www.bancomail.com\/blog\/fr\/lemail-marketing-pour-votre-hotel-essayez-le-ca-marche\/","og_locale":"it_IT","og_type":"article","og_title":"L\u2019Email Marketing pour votre h\u00f4tel ? Essayez-le, \u00e7a marche. - Bancomail Blog","og_description":"Tous les h\u00f4tels savent que l&#8217;une des meilleures strat\u00e9gies pour vendre leurs chambres est la communication directe avec les clients potentiels. Parmi les outils possibles, l\u2019emailing est sans aucun doute le plus rapide, efficace et \u00e9conomique. Id\u00e9al pour communiquer avec vos h\u00f4tes et clients, mais aussi et surtout pour d\u00e9velopper de nouvelles et fructueuses relations...","og_url":"https:\/\/www.bancomail.com\/blog\/fr\/lemail-marketing-pour-votre-hotel-essayez-le-ca-marche\/","og_site_name":"Bancomail Blog","article_published_time":"2020-02-21T16:07:59+00:00","article_modified_time":"2025-06-20T10:57:32+00:00","og_image":[{"width":930,"height":620,"url":"https:\/\/www.bancomail.com\/blog\/wp-content\/uploads\/2020\/02\/hospitality-email-marketing-bancomail.jpg","type":"image\/jpeg"}],"author":"Francesca Grillo","twitter_card":"summary_large_image","twitter_misc":{"Written by":"Francesca Grillo","Est. reading time":"3 minuti"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"Article","@id":"https:\/\/www.bancomail.com\/blog\/fr\/lemail-marketing-pour-votre-hotel-essayez-le-ca-marche\/#article","isPartOf":{"@id":"https:\/\/www.bancomail.com\/blog\/fr\/lemail-marketing-pour-votre-hotel-essayez-le-ca-marche\/"},"author":{"name":"Francesca Grillo","@id":"https:\/\/www.bancomail.com\/blog\/#\/schema\/person\/5c93f5e78feab639335c023002bd0ce3"},"headline":"L\u2019Email Marketing pour votre h\u00f4tel ? Essayez-le, \u00e7a marche.","datePublished":"2020-02-21T16:07:59+00:00","dateModified":"2025-06-20T10:57:32+00:00","mainEntityOfPage":{"@id":"https:\/\/www.bancomail.com\/blog\/fr\/lemail-marketing-pour-votre-hotel-essayez-le-ca-marche\/"},"wordCount":573,"commentCount":0,"publisher":{"@id":"https:\/\/www.bancomail.com\/blog\/#organization"},"image":{"@id":"https:\/\/www.bancomail.com\/blog\/fr\/lemail-marketing-pour-votre-hotel-essayez-le-ca-marche\/#primaryimage"},"thumbnailUrl":"https:\/\/www.bancomail.com\/blog\/wp-content\/uploads\/2020\/02\/hospitality-email-marketing-bancomail.jpg","keywords":["Campagnes Email","Communication Directe","Marketing H\u00f4telier","Promotion Touristique","Relations B2B","Suivi du ROI"],"articleSection":["Comment faire de l'Email Marketing"],"inLanguage":"it-IT","potentialAction":[{"@type":"CommentAction","name":"Comment","target":["https:\/\/www.bancomail.com\/blog\/fr\/lemail-marketing-pour-votre-hotel-essayez-le-ca-marche\/#respond"]}]},{"@type":"WebPage","@id":"https:\/\/www.bancomail.com\/blog\/fr\/lemail-marketing-pour-votre-hotel-essayez-le-ca-marche\/","url":"https:\/\/www.bancomail.com\/blog\/fr\/lemail-marketing-pour-votre-hotel-essayez-le-ca-marche\/","name":"L\u2019Email Marketing pour votre h\u00f4tel ? Essayez-le, \u00e7a marche. - Bancomail Blog","isPartOf":{"@id":"https:\/\/www.bancomail.com\/blog\/#website"},"primaryImageOfPage":{"@id":"https:\/\/www.bancomail.com\/blog\/fr\/lemail-marketing-pour-votre-hotel-essayez-le-ca-marche\/#primaryimage"},"image":{"@id":"https:\/\/www.bancomail.com\/blog\/fr\/lemail-marketing-pour-votre-hotel-essayez-le-ca-marche\/#primaryimage"},"thumbnailUrl":"https:\/\/www.bancomail.com\/blog\/wp-content\/uploads\/2020\/02\/hospitality-email-marketing-bancomail.jpg","datePublished":"2020-02-21T16:07:59+00:00","dateModified":"2025-06-20T10:57:32+00:00","breadcrumb":{"@id":"https:\/\/www.bancomail.com\/blog\/fr\/lemail-marketing-pour-votre-hotel-essayez-le-ca-marche\/#breadcrumb"},"inLanguage":"it-IT","potentialAction":[{"@type":"ReadAction","target":["https:\/\/www.bancomail.com\/blog\/fr\/lemail-marketing-pour-votre-hotel-essayez-le-ca-marche\/"]}]},{"@type":"ImageObject","inLanguage":"it-IT","@id":"https:\/\/www.bancomail.com\/blog\/fr\/lemail-marketing-pour-votre-hotel-essayez-le-ca-marche\/#primaryimage","url":"https:\/\/www.bancomail.com\/blog\/wp-content\/uploads\/2020\/02\/hospitality-email-marketing-bancomail.jpg","contentUrl":"https:\/\/www.bancomail.com\/blog\/wp-content\/uploads\/2020\/02\/hospitality-email-marketing-bancomail.jpg","width":930,"height":620},{"@type":"BreadcrumbList","@id":"https:\/\/www.bancomail.com\/blog\/fr\/lemail-marketing-pour-votre-hotel-essayez-le-ca-marche\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Home","item":"https:\/\/www.bancomail.com\/blog\/en\/homepage-en\/"},{"@type":"ListItem","position":2,"name":"L\u2019Email Marketing pour votre h\u00f4tel ? Essayez-le, \u00e7a marche."}]},{"@type":"WebSite","@id":"https:\/\/www.bancomail.com\/blog\/#website","url":"https:\/\/www.bancomail.com\/blog\/","name":"Bancomail Blog","description":"","publisher":{"@id":"https:\/\/www.bancomail.com\/blog\/#organization"},"potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/www.bancomail.com\/blog\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"it-IT"},{"@type":"Organization","@id":"https:\/\/www.bancomail.com\/blog\/#organization","name":"Bancomail Blog","url":"https:\/\/www.bancomail.com\/blog\/","logo":{"@type":"ImageObject","inLanguage":"it-IT","@id":"https:\/\/www.bancomail.com\/blog\/#\/schema\/logo\/image\/","url":"https:\/\/www.bancomail.com\/blog\/wp-content\/uploads\/2025\/06\/bancomail-logo-q400.png","contentUrl":"https:\/\/www.bancomail.com\/blog\/wp-content\/uploads\/2025\/06\/bancomail-logo-q400.png","width":400,"height":400,"caption":"Bancomail Blog"},"image":{"@id":"https:\/\/www.bancomail.com\/blog\/#\/schema\/logo\/image\/"},"sameAs":["https:\/\/www.linkedin.com\/company\/bancomail\/?viewAsMember=true"]},{"@type":"Person","@id":"https:\/\/www.bancomail.com\/blog\/#\/schema\/person\/5c93f5e78feab639335c023002bd0ce3","name":"Francesca Grillo","image":{"@type":"ImageObject","inLanguage":"it-IT","@id":"https:\/\/www.bancomail.com\/blog\/#\/schema\/person\/image\/","url":"https:\/\/www.bancomail.com\/blog\/wp-content\/uploads\/2025\/06\/FrancescaGrillo-150x150.png","contentUrl":"https:\/\/www.bancomail.com\/blog\/wp-content\/uploads\/2025\/06\/FrancescaGrillo-150x150.png","caption":"Francesca Grillo"},"description":"With a hybrid background in visual design, marketing, and product management, Francesca works at Bancomail as Project Manager and Product Owner, leading digital development and lead generation strategies. For over 15 years, she has operated in both B2B and B2C contexts, focusing on email marketing, process optimization, and customer experience. She is part of Bancomail\u2019s internal B2B Marketing Board and actively contributes to the growth of the company\u2019s ecosystem, with a sharp focus on data value and communication quality. Passionate about writing and nonprofit digital projects, she believes in blending technical vision with narrative sensitivity.","sameAs":["http:\/\/www.bancomail.it","http:\/\/it.linkedin.com\/in\/francescagrillo\/"],"url":"https:\/\/www.bancomail.com\/blog\/author\/francesca\/"}]}},"_links":{"self":[{"href":"https:\/\/www.bancomail.com\/blog\/wp-json\/wp\/v2\/posts\/4206","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.bancomail.com\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.bancomail.com\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.bancomail.com\/blog\/wp-json\/wp\/v2\/users\/3"}],"replies":[{"embeddable":true,"href":"https:\/\/www.bancomail.com\/blog\/wp-json\/wp\/v2\/comments?post=4206"}],"version-history":[{"count":14,"href":"https:\/\/www.bancomail.com\/blog\/wp-json\/wp\/v2\/posts\/4206\/revisions"}],"predecessor-version":[{"id":4640,"href":"https:\/\/www.bancomail.com\/blog\/wp-json\/wp\/v2\/posts\/4206\/revisions\/4640"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.bancomail.com\/blog\/wp-json\/wp\/v2\/media\/4203"}],"wp:attachment":[{"href":"https:\/\/www.bancomail.com\/blog\/wp-json\/wp\/v2\/media?parent=4206"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.bancomail.com\/blog\/wp-json\/wp\/v2\/categories?post=4206"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.bancomail.com\/blog\/wp-json\/wp\/v2\/tags?post=4206"},{"taxonomy":"post_template","embeddable":true,"href":"https:\/\/www.bancomail.com\/blog\/wp-json\/wp\/v2\/post_template?post=4206"},{"taxonomy":"top_category","embeddable":true,"href":"https:\/\/www.bancomail.com\/blog\/wp-json\/wp\/v2\/top_category?post=4206"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}