Email marketing is part of every company’s marketing omnichannel strategies. Whether through lists built in house or purchased, it is essential to use emails to build good relationships with old customers and seek for new ones. But is purchasing an email list really worth it? Under the right conditions, the answer is surely yes.
CPM, PPC, CPC vs Cold Email Marketing or the advantages of Cold Email Marketing and why it is not a bad idea. The world of online advertising can be complicated, sometimes even biased. There are many marketing channels and each has its own pros and cons. For a startup can be incredibly difficult to choose …
[nosummary] Halloween and Email Marketing are a perfect match. Email is one of the most productive marketing channels: 86% of a Hubspot B2B research (2018) respondents states that it remains the favorite channel for commercial communications and 89% of marketers interviewed by a Mailigen search stated that email is the main channel to acquire Lead …
In Bancomail, compliance with regulations is fundamental, which is why we have always been committed to know and respect the current and applicable regulations for the protection of the contacts in our Database. Doing our work requires the maintenance of a risk-free Database. To do so, we have - since 2001 - scrupulously followed every …
Another great day for Marketing! Doesn't matter how people in your business sector will choose to celebrate Easter, what's important in this period, is the great opportunity to propose your product and to place it in your consumer's mind. During these days, promotions and newsletters, can have great visibility and can achieve quickly their goals. …
The goal of your email campaign, besides reaching the recipient's inbox, is to encourage your reader to register to an event, to purchase a product or to request an information. If you are able to make an effective call to action, then you are a step away from the result. Let's see some CTA optimization …
Whether are virtual or not, events are among those marketing actions that can contribute to the acquisition of new prospects and the strengthening of its own brand. Each event deserves importance! If you're planning a series of events, create a communication cycle that doesn't end with the introduction message. The statistics reveal that in Email …
