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What is the Bancomail Non-Profit Program? Most marketing measures are about selling more...more products, more services. Sometimes marketing is used for a good cause, to spread the word about a non-profit project or company. But what would it look like if you could combine both? – Sell more and also make a contribution to a …

An ONG's communication plan must be able to reach those who are most sensitive to the promoted causes and values, by involving them in a direct and active way. Among all the available channels, one of the most direct and personal is the email, which allows to reach donors and supporters directly in their inbox. …