Why to optimize images? Converting email readers into customers it largely depends on developing a positive 'customer impression', and this is where your newsletter performance come into play. Quality images and ultra-fast loading speed gives customers a positive psychological impression encouraging sales and their loyalty. This way the ‘user experience’ in terms of email performance and responsiveness …
Another great day for Marketing! Doesn't matter how people in your business sector will choose to celebrate Easter, what's important in this period, is the great opportunity to propose your product and to place it in your consumer's mind. During these days, promotions and newsletters, can have great visibility and can achieve quickly their goals. …
The goal of your email campaign, besides reaching the recipient's inbox, is to encourage your reader to register to an event, to purchase a product or to request an information. If you are able to make an effective call to action, then you are a step away from the result. Let's see some CTA optimization …
