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Understand which are the most important email marketing tools.
Identify what to do (and what not to do) in the implementation of a Christmas email marketing campaign.
Select the most relevant dates to send your email marketing campaign.
Design your email campaign, content and subject focusing on Christmas event.
Define your target.
Test the results and prepare the newsletters for the new year.
This guide is released under Creative Commons type license:
"Attribution - NonCommercial - Attribution-ShareAlike 2.5 Italia"