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Frequently asked questions on how to purchase and use an email database and email lists for DEM and B2B email marketing campaigns.

Which fields do email databases have?

Each Bancomail e-mail list is made up of the following fields:

Business Data Contact details Features
Company name Email address Classification
VAT * Website * Turnover *
Address * Telephone * Employees *
Postcode Fax * Specific Classifications *
City Facebook URL *  
Region Linkedin URL *  
Country Twitter URL *  

* data of variable coverage percentage

What is meant by Specific Classifications?  Our sales agents can develop advanced profiling based on specific services or trails which are relevant to your marketing goals, sush as hotels stars range, restaurant cuisine style, e-commerce availability or other technologies used on their company website. Ask for a customised quote

See how a Bancomail database looks like

Which format are the e-mail lists provided in?

The database comes in XLS format or, if requested, in CSV format: it gives you full power to manipulate the data and can be imported into any sending platform.

Records are divided into columns for each category, so you can order them easily, finding quickly what are you looking for and import only the data you need.

As soon as the pre-supply checks have been made, your database is uploaded to your personal area: you'll get the download link into your email, along with the invoice and other useful resources for your Email Marketing Campaign.

Download a sample database and experience its full potential

How can I filter and build my own database?

When building your email marketing database you can combine as many filters as you like. Choose from categorical, geographical or dimensional criteria such as company form, turnover and employee ranges.

Dimensional filters and other advanced configurations (micro-categories, district and postcode, hotel star ranking, etc.) are not available for online purchasing, but can be quickly sorted out by a Bancomail sales representative: call us, pop up a chat or send us a free quote request.

Classification of the database for employees and turnover:
Number of employees Turnover (in million EUR)
Up to 9 Up to 0,5
10 - 19 0,5 - 2,5
20 - 49 2,5 - 5
50 - 249 5 - 13
250 - 499 13 - 25
over 500 25 - 50
50 - 100
over 100

How much does an email list cost?

The cost of each record (CPR) depends on the size of the list you'll purchase and can vary from a maximum of 0.30 to a minimum of 0.04 EUR + VAT for each record.

For example, the supply of 1,000 records has a CPR of 0.20 for a total of 200.00 EUR + VAT.

Amount of records CPR in EUR (VAT excluded)
0-999 0,30
1.000-4.999 0,20
5.000-9.999 0,14
10.000-29.999 0,10
30.000-39.999 0,09
40.000-59.999 0,08
60.000-79.999 0,07
80.000-99.999 0,06
100.000-129.999 0,05
over 130.000 0,04

Do all the email addresses works?

Each Bancomail contact is checked at least once every 12 months and, regularly, in the 24 hours prior to supply. The percentage of monthly review is 15%.

An internal department carries out daily monitoring through software crosschecks to ensure the existence of the adresses (unknown user, not in DSN, etc.) and their functionality (over quota, spamcop, etc.).

Although the commitment to maintaining accurate the database, there is always a percentage of emails that not work: no marketing database is 100% accurate, but this doesn't mean that we want you to pay for non working addresses.

For this reason, for each one of your purchases is already available a special warranty that provides for the refund of the 'invalid' addresses through one of the following options: the chargeback of the spent amount, a coupon of the same amount increased by 30% or corresponding Registry Credits to be used on subsequent purchases through quotes.

Within 60 days from supply you can submit the list of the hard bounces directly from the Warranties section of your Reserved Area.
We commit ourselves to verify your reports within a maximum of 10 days, keeping you constantly updated on the progress of the process.

What are Bancomail delivery times?

In addition to regular controls, we verify the email data before each delivery to ensure existence and functionality. This is why, according to database scope and verification test duration, the database set-up, which is carried out by a designated department, can take one to three working days. However, we normally only need 24 hours.

Which is the refund procedure?

The Policy of Bounce Refund is valid for 60 days from the purchasing date and cover all permanent errors (non-existent or wrong DNS, general failure).

The refund warranty does not cover temporary/partial errors (e.g. over quota, spam filter), attributable to server destination filters (mail blocked, spam) or to the size and content of the message (message size, etc.).

To request a refund, proceed as follows:


Wait at least 10 days of the mailing delivery, to be sure you have recorded all the possible errors.


Enter all the invalid email addresses in a single column of an Excel file.


Access the Warranty section of your Reserved Area and select the order for which you are requesting a refund.


Keep the first email campaign you sent just a click away and complete the required steps.

Within 10 days Database department will check all reported email addresses and will confirm the amount of unsuitable and refundable data.

The warranty allows you to choose among these compensation options:

The cancellation and chargeback amount corresponding to non-working records.

A coupon equal to the amount spent on ineligible records with an additional 30% on your next purchase.

A Registry Credit, equal to the number of unsuitable records, to be scaled on subsequent purchases exclusively by quotation (free and tailor-made).

Which are the payment methods?

You can pay by bank transfer or credit card through the secure circuits Banca Sella and Paypal.
Considering the particularity of the product and its high reproducibility, deferred payment methods are allowed only after an assessment by the Sales Management.

We already have a mailing list: how can we avoid buying duplicates?

Yes, with Bancomail you can increase your database without wasting money.

We match your database with ours, to avoid duplicates.

Get in touch with us for a free quote

Can we have email lists of individuals?

No, Bancomail only provides B2B marketing databases containing companies and freelancers.

What types of e-mails are available in the database?
Can I have direct references?

Today, the Bancomail Database contains more than 11,000,000 of records of companies, associations and freelancers.

It doesn't hold data relating to company roles. Given the transitory nature of these contacts and, particularly, the best practices of the Permission Marketing we consider it appropriate to use generic contacts, taking care to direct the message to the appropriate department using the subject field (eg "to the Purchasing Manager" - Sales etc. )

Inside the Database there are 2 cases/types of data:


Full Legal Person

It represents 75% of the total records in our Database: companies, associations and entities with various corporate group forms and generic contact data (eg: info @) or department (es .: marketing @, sales @, etc.).


Legal Person with natural person contact data

It is a much less frequent case in our Database, but existing. Contact data that incidentally identifies the "natural person" can appear according to two patterns:

a) [email protected]
b) [email protected]

These data were given by the subject indicating them as a company's contact details; within the Bancomail Database, therefore, these are not intended as internal or employee contacts, but only as the Company's contacts.

All the data types are in conformity with the treatment or according to when established by the General Data Protection Regulation (GDPR) and by national laws.

For more information click here

How to use Bancomail purchased email lists?

Whatever the origin and nature of the data is, the regulations set that the "consent" is not transferable: for this reason to use a database of contacts purchased from third parties, it's necessary the feedback and consent for sending further promotional communications.

The request for consent is part of the Permission Marketing that, while remaining in full compliance with the legislation on Data Protection, allows companies wide margins on the choice of content and creativity.

The Regulation (EU) n. 2016/679 (known as GDPR) also introduced the concept of "legitimate interest" of the holder as a legal basis on which to assess the lawfulness of the processing of personal data adding that "it may be considered legitimate interest to process personal data for direct marketing purposes".

The sending of information regarding the processing of personal data (GDPR for Europe and/or National Laws) in which is required the consent for sending promotional material, is the opportunity to:

Describe your company

Introduce the product or service you're going to propose into possible further communications

Characterize the message with your corporate image

Allow more insights through a link to your website or product/service

Include all the ways in which you can be contacted

We advise you to keep the character of your message purely informative, limiting the commercial emphasis.

To learn more, you can read an analysis of the GDPR in relation to cold lists, on focus on Permission Marketing or download the dedicated resources that include free templates and regulatory references to insert your disclosure.

How were the data collected?

The Bancomail database includes only Italian and foreign companies or professionals who have freely disclosed their contact details (electronic or otherwise) by providing them directly or by publishing them in public directories, internet pages or other IT and non-IT materials.

As confirmed in the General Regulation on Data Protection (GDPR), in specific measures of the Privacy Guarantor and the National Laws, B2B communications between companies, in consideration of the fundamental principles that protect the free circulation of goods and services and in consideration of " legitimate interest ", present a very different scenario compared to the B2C communication addressed to individuals.

The data source is composed by companies which were acquired through proprietary modules and companies which comes from high quality sources that complies with the regulation in force (public directories and authorized third parties).

Bancomail informs periodically the companies about the data processing methods, the specific purposes of their use, the guarantees and the legitimate removal procedures, in accordance with the GDPR and the national regulations concerning the protection of personal data.

Does a Database contain all companies in that sector and in that area?

Not necessarily, but it's good news.  We strive to collect the majority of companies in an industry in a given area, but data processing routines may reduce those data. 

First thing, we only deal with business records that have an email address.  If this is present, the data undergoes validation and trimming procedures.  Afterwards, in strict compliance with the law, we inform all companies and professionals about the modalities and purposes of the data treatment.  As a result, we retain only store those activities that do not oppose to data processing. 

This means that you may not buy an amount equal to the exact number of companies in that section of the market, but you will buy the segment that you can contact in full compliance with regulations.

Can you request an update of your email list?

Sure, at least six months after purchase, you can request an update.

Updating your database includes the supply of complementary records.

Want to know more?

Monday to Friday from 9:00 AM - 1:00 PM / 2:00 PM - 6:00 PM

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We wish to inform our customers that our offices will be closed on June 24, 2024 due to Genoa Patron Saint's Day. Processing of orders and quotes requested during the closure will resume on June 25, 2024. Talk to you soon!

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Bancomail S.p.A.®

Operational headquarters in Piazza della Vittoria 12/32 16121, Genova Italy
Chat with our Sales Staff | Telephone: +39 010-8446402
VAT number: 02727350999 - REA: GE 506965 - Corporate capital: euro 295.000,00 i.v.
Legal Head Office in Piazza della Vittoria 15/23 16121, Genova Italy

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Privacy policy | Database Policy | Cookies Policy

© Copyright 2024 Bancomail®

Policy on the processing of Bancomail customers and users data

Holder of data processing

Bancomail S.p.A. (P.IVA: 02727350999 - REA: GE 506965), with Legal Head Office located in Piazza della Vittoria 15/23, Genova, IT and operational headquarters in Piazza della Vittoria 12/32

Telephone: +39 010-8446402

Email: [email protected]

Pec:[email protected]

Collected information

We collect information provided voluntarily from the moment you create your account, when you purchase products or services eg. company name, contact reference, address, email address and telephone number.

We also record information when you contact us by phone or chat, including requests for assistance or a quote and notes or details explaining what you have requested and how we have responded.

The failure of data provision will make it impossible for Bancomail to implement the contractual commitments or the user's request.

We also use cookies and similar technologies on our websites and mobile applications to collect information on interactions and usage. Consult the Cookie Policy for further details on the specific type of information we can collect and on your options regarding such data.

How do we use the collected information?

The data provided by the user are collected and processed for the following purposes

  • - For carrying out customer relationship activities based on the contractual agreements.

  • - For administrative purposes and for the fulfillment of legal obligations such as accounting or tax disclosures or to comply with requests from the judicial authority

  • - For statistical purposes, to improve our offer and service toward our customers and to identify and prevent fraud and abuse.

  • - In the presence of specific consent, for sending periodically by e-mail, newsletters and advertising material.

  • - In the case of sending a curriculum vitae, exclusively for selection purposes.

  • - Additionally, we use your information to create your account where we offer our services and give you visibility of the data we own, together with the methods of exercising your rights.

Which subjects are authorized to process your data? Are your data shared with third parties?

The processing of the collected data is carried out by Bancomail internal staff authorized to process it according to specific instructions given in compliance with current legislation.

Your data will never be transferred to third parties, nor entered in the Bancomail Database, unless they were spontaneously conferred on this website in the Be Part form (Support section) or acquired through other authorized sources, in any case prior communication.

However, it's possible that some of your data may be shared by us with trusted providers, needed to send on our behalf email communications and advertisements. We only share the minimum necessary information and it's not allowed to third parties to use your information for other purpose than those indicated in our Privacy Policy. In any case, the data will never be widespread.

How the data are stored and for how long?

The data are processed using computerized or automated tools, with logics strictly related to the aforesaid purposes for which the personal data were collected in order to guarantee their security, integrity, confidentiality and traceability.

The management and storage of personal data operate on servers located inside and outside the European Union owned and / or available to Bancomail and / or delegated third-party companies, duly appointed as data controllers. The transfer of data abroad to non-EU countries takes place in accordance with the GDPR provisions.

The data are stored for the necessary time to manage the purposes for which they are collected, in compliance with current regulations and legal obligations.

Exercise of rights on data processing

At any time (if there aren't law limitations) you can request the access to data, cancellation, modification or update of all the information collected by Bancomail, exercising the right to limit the processing and data portability, by sending an e-mail to [email protected] or [email protected].

Supply agreement


The company Bancomail S.p.A. (hereinafter referred to as Bancomail), incorporated under the laws of Italy, headquartered in Genoa, via Casaregis 30 and legal head office in Genoa, Piazza della Vittoria 15/23, registered with the Company Register of Genoa under no. 506965, Tax code and VAT ID no. 02727350999
- on the one part


The enterprise, company, legal person as indicated in the data entered in the order from (hereinafter referred to as Customer)
- on the other part

Article 1 - Preamble

For the purposes of this agreement, the Customer hereby declares to be aware that:

a) bancomail.it, bancomail.com websites and Bancomail brand are entirely property of Bancomail S.p.A.

b) for the purposes of this Agreement, any document, data, product, transaction -also via Internet - using Bancomail's name, trademark, logo or other similar material, are to be considered of exclusive relevance and liability of Bancomail S.p.A., for which they constitute a valid equivalence in all respects without limitations or exclusions, except in the event of unlawful use by unauthorized third parties.

Article 2 - Purpose

The main purpose of this agreement is the trading (both on and off line) of company directories (hereinafter referred to as "Data"). Secondarily, the agreement regards software products and/or consulting services connected or related to the main purpose (hereinafter referred to as "Products"). As for that which is not specifically provided for in the following clauses, the provisions set forth in the Code of Civil Procedure concerning sale and purchase agreements (Articles 1470 and following of the Code of Civil Procedure) shall apply.

Article 3 - The Customer qualification

The Customer hereby declares that he/she is entering into this sale and purchase agreement for purposes exclusively connected to his/her activity as en entrepreneur or professional.

Article 4 - Payment terms and conditions

The price for the purchase of Data shall be paid as follows:

a) in case of on-line sale, in a single solution when the contract is completed by bank transfer, credit card through BancaSella or PayPal secure circuits, credits previously purchased (see Article 5).

b) in case of off-line sale, otherwise, with an advanced bank transfer.

C) in case of different agreement, if validated by Bancomail Management by written notification, with deferred methods that may vary according to the order features.

Article 5 - Purchase and use of Registry Credits

The customer is given the opportunity to purchase, in the form of " Registry Credits" (hereinafter "Credits"), lots of Registry data at a pre-established price, in order to benefit from the economic advantage resulting from the size of the package and the related CPR (Cost per Record). Such Credits cannot be converted into economic compensation.

Credits are not due to expire and can be used to place online orders by subtracting the customer's desired amount from the resulting total volume.

Article 6 - Warranty

Bancomail guarantees:

a) the functionality of the email addresses related to the data under this contract. The warranty is valid for 60 (sixty) days of the receipt of the database and conditioned by the compliance of the terms on page: https://www.bancomail.com/en-ie/email-database/warranties-terms

b) the lawfulness of the collection and subsequent processing of data in full compliance with the General Data Protection Regulation (GDPR, EU Regulation 2016/679) and with current national laws

c) any liability or warranty other than those provided for above is excluded, without prejudice to the limits referred to in Art. 1229 of the Code of Civil Procedure.

Article 7 - Delivery times

Delivery time can change due to the checks that Bancomail carries on after the purchase. Those checks are performed to ensure the validity of the Data provided to the Customer. Bancomail shall not be held accountable for any delay directly or indirectly caused by such checks; nevertheless any such delay is a binding part of this agreement. By signing this agreement, the Customer hereby gives its consent.

Article 8 - After-sale service

Should the Customer need to ask for a copy of the goods purchased, said copy shall be provided by Bancomail free of charge, provided that it is possible to do so in compliance with the provisions, otherwise an additional cost shall be established at the time of the request. The customer has the duty to keep Data and Products safe along with a safety backup.

Article 9 - Use of data. Liability

The use of the Data and/or Products of this agreement is limited only to the activities permitted by the current legislation, in particular the General Data Protection Regulation (GDPR, EU Regulation 2016/679) and current national laws.

Should the Data be used for unlawful activities or in a way that is not compliant with the regulation, Bancomail reserves the right to take actions against the Customer and holds itself harmless from any liability towards third parties.

Article 10 - Payments delay

If, for any reason, the payment is not made within the established period (see Art. 4), Bancomail shall be entitled to late payment interests at the rate set in art. 5, D.lg. 9/10/2002, n. 231.

Article 11 - Obligation to hold harmless

The Customer undertakes to refund, indemnify and/or hold harmless Bancomail, as well as its employees, collaborators, and legal representatives in any capacity, in the event of claims and/or legal actions taken against Bancomail before any court due to an unlawful use of the Data or otherwise not complying with company's Policies*.

Article 12 - Processing of personal data - Law no. 196/03

To the extent necessary, since under the current legislation the definition of “personal data” relates exclusively to natural persons, the Customer agrees that Bancomail S.p.A. will provide for the data processing in accordance with current legislation and, as referred on the Privacy disclosure pursuant to Art 13 the of the Italian Privacy Code, with no need to acquire the Customers' express consent (in accordance with Art. 13 the Italian Privacy Code) because, inter alia, the treatment of such data is necessary to implement a contract, which Customer is a part of, exclusively to carry out the listed services, including fiscal and tax obligations and service communications. The data provision is mandatory to allow the fulfillment of the legal obligations. Bancomail authorizes the same treatment of its data by the Customer.

Article 13 - Claims

Withdrawal right of does not apply to B2B transactions for Professional Customers. In any case, given the characteristics of reproducibility and, in particular, the transfer of Data, the action of Database Downloading is tracked and confirms the Customer's willingness to purchase, preventing any "afterthoughts". For any defects, the following instructions and the Guarantees described in Article 5 (Guarantees) are guaranteed.

Upon receiving the Products and/or Data, the Customer shall immediately verify the conditions and conformity thereof. Any errors shall be reported to Bancomail within and not later than seven days of detecting them. The Customer shall agree any checks on complaints. To be more precise, Data must be provided in the same format used to deliver them and possibly reported on the same document the customer received from Bancomail.

Article 14 - Transferability

Bancomail can transfer to third parties all or part of the rights and obligations undertaken pursuant to this supply agreement. Bancomail reserves the right to verify the methods of transfer of the products and/or services to third parties and can stop it if necessary.

Article 15 - Applicable law. Competent court

This agreement is regulated by the laws of Italy. The Court of Genoa shall have exclusive jurisdiction over any disputes arising out of or in connection with the interpretation, implementation or resolution of this agreement.

Article 16 - Miscellaneous provisions

These provisions replace any previous agreement concerning the supply of data, products and services specified in the Purpose (see Art. 2 above) by Bancomail. Any change and/or integration to these provisions shall be registered in a written agreement signed by both parties.
* can be viewed at the web page: https://www.bancomail.com/en-ie/email-marketing/permission-marketing-rules